About

Founded on
having built one.

Bionic Thinking is a Digital Product Passport consultancy based in Vevey, Switzerland.

The company was founded by Pedro López-Belmonte, who spent eight years building Digital Product Passports at Richemont across watches, jewellery and fashion — through the regulation arriving, the standards moving underneath it, and the gap between what a passport is supposed to prove and what a brand’s data can actually support.

That is the whole basis of the offer. The advice here comes from having shipped the thing, at scale, inside a group that had to make it work commercially rather than as a pilot.

Get in touch

If you are not sure yet whether there is anything to talk about, the readiness scorecard answers that in nine questions and costs nothing.

For an assessment, a second opinion on a programme already running, or a conversation about where to start:

hello@bionicthinking.ch